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Code of Conduct: 4WDGA Print E-mail
Written by Derick Burger, Chairman - 4WDGA   
Sunday, 16 April 2006
4-Wheel Drive Guide Association of Southern Africa
The  Tourist  Guide  Code  Of  Conduct  And  Ethics

A professional tourist guide should not only be recognized by his / her tan or attire, but for the professional way the client is handled through the entire trip or contact and for the value added to the experience  -  and the memories to be cherished for a long time.


  1. Shall be concerned at all times for the safety of the tourist.
  2. Shall be welcoming and demonstrate an enthusiasm for South Africa.
  3. Shall at all times show willingness to provide optimum support and quality service to all tourists and will give tourists an opportunity to enjoy or visit a desired destination.
  4. Shall in no way discriminate in rendering service to any tourist on the basis of color, gender, ethnicity, nationality, physically challenged, age, etc.
  5. Shall be impartial, unbiased and positive and represent South Africa objectively.
  6. Shall be suitably dressed and presentable at all times.
  7. Shall be punctual, reliable, honest, conscientious and tactful at all times.
  8. Shall be a responsible and qualified driver when in the role as a guide.
  9. Shall carry out the Programme / itinerary of a tour to his / her best abilities and be loyal to the company / organization that he / she are representing.
  10. Shall deal with conflict in a sensitive and responsible manner.
  11. Shall report any incident or injury or death to a nearby Tourist Authority and / or Police Station.
  12. Shall be knowledgeable and shall assist tourists and not provide them with misleading information.
  13. Shall, in the event of not being familiar or unable to provide information requested by a tourist, consult with the appropriate authorities for assistance.
  14. Shall at no time whilst on duty be under the influence of alcohol or a narcotic substance.
  15. Shall refrain from administering any medication to a client without proper medical qualifications and / or consultation - situation dependent.
  16. Shall never tout for clients or solicit gratuities.
  17. Shall wear the appropriate tourist guide badge and will carry his / her registration card.
  18. Shall treat with respect all people, cultures and the environment.
  19. Shall adhere to all the rules and regulations of all appropriate authorities, e.g. National Parks, foreign countries, etc.
 
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